Omit needless experience

We are making our way through — or up? — Schitt’s Creek. A wonderful show (Hulu). But before many episodes, we see a screen with three small screens and a question:

Which ad experience do you prefer?

Is there a difference between an ad and an ad experience? Only if there’s also a difference between, say, an episode and an episode experience. In other words, no difference. So:

Which ad do you prefer?

But there’s still a problem: The word do makes sense only if the viewer is able to make a choice based upon earlier viewing. So:

Which ad would you prefer?

But the question still assumes that the viewer has a preference — which of course can then be factored into whatever algorithm serves up future ads. So:

Which ad?

Or, perhaps, “Choose your ad.”

It occurs to me that “Which ad experience do you prefer?” might be tongue-in-cheek phrasing, but I might be overthinking things, just as I already have in writing this post.

[We never choose our ad. We would prefer not to. We let Hulu do as it pleases.]