New directions in movie-rental signage

The local Family Video, which now sells CBD, is pushing harder. On the signboard today:

HAVE YOU TRIED
       + CBD?
 IT’S THE BALM!

That green cross makes a vaguely medical promise — and reminds me that I live in a place where too many people lack adequate access to affordable health care. It’s not a good thing for a movie-rental outlet to be encouraging self-medication with an unregulated and relatively untested substance.

And where did the local Family Video get a green plus-sign? Is this slogan in national use?