Monday, January 19, 2015

Erik Spiekermann on “obsessive attention to detail”

Erik Spiekermann says that being obsessive about detail is being normal. He explains it to an interviewer:

Q. The meticulousness of typographic work seems to require an obsessive attention to detail. Would you describe your work in typography as an obsession and, if so, why does this particular discipline require this level of engagement?

A. Wrong question. Every craft requires attention to detail. Whether you’re building a bicycle, an engine, a table, a song, a typeface or a page: the details are not the details, they make the design. Concepts don’t have to be pixel-perfect, and even the fussiest project starts with a rough sketch. But building something that will be used by other people, be they drivers, riders, readers, listeners — users everywhere, it needs to be built as well as can be. Unless you are obsessed by what you’re doing, you will not be doing it well enough.
Related posts
An Erik Spiekermann poster
Erik Spierkermann explains quotation marks
Erik Spiekermann on typomania

comments: 1

Fresca said...

"Wrong question."
What a great answer! I'm adding it to my toolkit.