From an article on Barnes & Noble and the future of the book business:
Carolyn Reidy, president and chief executive of Simon & Schuster, says the biggest challenge is to give people a reason to step into Barnes & Noble stores in the first place. “They have figured out how to use the store to sell e-books,” she said of the company. “Now, hopefully, we can figure out how to make that go full circle and see how the e-books can sell the print books.”Alas, the logic here defies logic. Using the bookstore to sell e-books makes it unnecessary to go to the bookstore, except to use it as a library or life-sized catalogue, or to have coffee.
Barnes & Noble, Taking on Amazon in the Fight of Its Life (New York Times)
A related post
Whither Barnes & Noble? (“Bookstore survival-strategy seems to be premised on everything but books.”)