Our trash service has let us know that pickup will be a day later this week:
Thank you for being a valued waste management customer. We appreciate the opportunity to be your environmental service and solutions partner.I’m afraid I’d be putting on airs if I were to think of myself as a waste-management customer, or if I were to think of the trash service as my environmental service and solutions partner.
Imagine a conversation with a new neighbor:
“Have a chosen an environmental service and solutions partner yet?”Here’s what I think would be better:
“...”
Thank you for being a customer. We appreciate the opportunity to serve you.The moral: consider your audience. The jargon of a business need not seep into communication with a customer.
Related reading
All OCA How to improve writing posts
[This post is no. 131 in a series dedicated to improving stray bits of professional public prose.]

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