[Boys’ Life, September 1967.]
I like the idea of a world in which staplers were pitched — to boys no less — as desirable goods. “No bigger than a pack of gum! But staples like it’s super-charged!” And the boy in me replies, unironically: “Man, that is way cool.”
I think that the time has come to revive the contest that this advertisement announced. So I invite you, reader, to submit your best “gag line.” What did the stapler in the photo say? I will choose one winner. The prize: a red Swingline “Tot 50” and 1,000 miniature staples, c. 2003, still in a blister pack. (Newer Tots use regular staples.) This prize is much better than a measly dollar, yes? Your stapler won’t have quotation marks around its name, and it won’t look exactly like the ones pictured here, and it won’t be from Long Island City – but what can I say? It’s 2012, and I’m doing the best that I can.
The deadline for submitting an entry: Saturday, December 8, 6:00 p.m. Greenwich Mean Time. (That’s noon Central Standard Time.) Leave your entry in the form of a comment. No purchase necessary. One entry per person. I’ll announce the winner on Monday, December 10. Play, please.
[Entries are now closed.]
*
December 10: I have enjoyed reading all these reader-supplied lines. I like the literal-mindedness (plntxt), the puns (Elaine, HairlipDog, Sean), the sense of the stapler as diligent worker (E. and Mark), the one-liners that call out for rim shots (HairlipDog and mwschmeer), the Shakespeare allusion (Sean again), the anatomical detail (Stefan), and the chance to think about what staplers themselves might find funny (Sara). As these entries accumulated, I began to regret creating a contest with only one stapler as a prize.
But one is what I have, and I am sending it to Geo-B. His entry: “You know how to staple, don’t you, Steve? You just put your hand together and click!” For me, the unexpected appearance of Lauren Bacall and the altogether novel suggestion of a do-it-yourself stapler make this entry the winner. Click.
Thanks to everyone who participated.
Related posts
Staple! (my really old “Tot 50”)
Swingline “Tot 50” (a 1956 advertisement)
Woody Allen’s staplers (including a “Tot 50”)
Monday, December 3, 2012
“Tot 50” “gag line” contest
By Michael Leddy at 6:30 AM comments: 11
Saturday, December 1, 2012
Mark Trail makeover
[Mark Trail, November 21, 2012. Click for a larger view.]
[Mark Trail, modified by me. Click for a larger view.]
It is a truth universally acknowledged (in the universe of Mark Trail, that is) that a single (or married) man in possession of facial hair must be a bad guy. Bad guys are marked, again and again, by cavemanly beards, curling mustaches, and sideburns that never left the 1970s. But look at the difference a makeover makes.
Related reading
All Mark Trail posts (Pinboard)
[I modified the original strip using the Mac app Seashore.]
By Michael Leddy at 10:19 AM comments: 4
Domestic comedy
“Did he just say ‘the menschy way’?”
“Yes, he said ‘the menschy way.’”
Related reading
All domestic comedy posts (Pinboard)
[Listening to NPR’s Fresh Air, in mild disbelief.]
By Michael Leddy at 10:02 AM comments: 0
Friday, November 30, 2012
Vermont Country $tore
We just received yet another catalogue from the Vermont Country Store, a company we must have ordered from many moons ago. Having noticed that a recent VCS catalogue offered replica Blackwing pencils for $3.90 each, and having now noticed what appears to be a very high VCS price for a pencil sharpener, I decided to check the sharpener and three more random VCS items against Amazon’s prices:
Boston X-Acto Model KS Pencil SharpenerAmazon comes out 38% cheaper.
VCS $29.95 : Amazon list $18.40 : Amazon $9.39
Caswell-Massey Almond Oil
VCS $24.95 : Amazon $20.00
Gumby and Pokey
VCS $16.95 : Amazon list $12.95 : Amazon $10.95
Swing-A-Way Can Opener
VCS 15.95 : Amazon list $11.99 : Amazon $9.98
Bag Balm Ointment
VCS $10.95 : Amazon $7.99
VCS total: $98.75 + $16.95 shipping = $115.70
Amazon total: $58.31 + $12.66 shipping = $70.97
There may be some mystical (or semi-mystical) cachet that accompanies items from the Vermont Country Store, but realists are better off ordering elsewhere.
By Michael Leddy at 11:53 AM comments: 2
Alfred and Guinevere
“What I like about a ship,” Alfred said, “is they have free movies, free food, free games and free soap.”Alfred and Guinevere Gates, brother and sister, seven and eleven, are the children of a fractured and struggling family. The siblings are given to fantasy, insults, lies, speculation, threats, and witty repartee. James Schuyler’s Alfred and Guinevere (1958) is a charming, inconclusive novel told entirely through dialogue, diary entries, and letters. it’s available once again from New York Review Books.
“So do hotels,” Guinevere said.
“Hotels don’t either have free movies. And they can’t float."
“They can’t sink, either.”
More James Schuyler posts
Mildred Bailey, the stars, and us
The poem “December”
Willa Cather and James Schuyler
By Michael Leddy at 8:37 AM comments: 0
Thursday, November 29, 2012
Hey?
In Bloomberg Businessweek, an article on the Obama campaign’s e-mail strategy:
“The subject lines that worked best were things you might see in your in-box from other people. . . . ‘Hey’ was probably the best one we had over the duration.”All I can say is that it’s a good thing I wasn’t directing the campaign’s e-mail effort.
Related posts, from the 2008 campaign
Campaign e-mail etiquette
Campaign e-mails (again)
Obama e-mail improvement
By Michael Leddy at 1:34 PM comments: 0
Chinese typewriters and predictive text
Worth reading: Chinese typewriter anticipated predictive text, finds Stanford historian (Stanford University). I’m not persuaded that what’s involved here is any more predictive than a typesetter’s practice of keeping common letters closer at hand, but the idea of a typewriter set up to produce with greater ease the “ready-made phrases” (as George Orwell would call them) of political ideology is eerily fascinating.
By Michael Leddy at 8:22 AM comments: 0
OED wars
From an article in the Guardian: “An eminent former editor of the Oxford English Dictionary covertly deleted thousands of words because of their foreign origins and bizarrely blamed previous editors, according to claims in a book published this week.”
Jesse Sheidlower, the OED ’s editor-at-large, responds: “This claim is completely bogus.”
By Michael Leddy at 8:04 AM comments: 0
Wednesday, November 28, 2012
Uncle Mark 2013
Gift Guide & Alamanac
The 2013 Uncle Mark Gift Guide & Almanac is available for download as a PDF. This year’s guide might be called a post-Sandy edition: Mark Hurst offers just two product recommendations, along with suggestions for helping those hit by the storm and some observations on our relationships with screens and stuff. Good food for thought.
By Michael Leddy at 3:27 PM comments: 0
Orange stem art
[Photograph by Michael Leddy. Click for a larger view.]
My guess is that only Californians and Floridians get to see oranges with stems and leaves. I saw these oranges at Farmers Market, Los Angeles.
Other posts with orange
Crate art, orange : Orange art, no crate : Orange crate art : Orange crate art (Encyclopedia Brown) : Orange flag art : Orange mug art : Orange notebook art : Orange notecard art : Orange peel art : Orange pencil art : Orange soda art : Orange telephone art : Orange timer art : Orange toothbrush art : Orange train art : Orange tree art
By Michael Leddy at 8:44 AM comments: 0