Sunday, September 4, 2005

"The Mail Moment"

From a New York Times article by James Fallows, "Why the Internet Isn't the Death of the Post Office":

The most touching artifact among these mail studies is a survey conducted by the Postal Service and called "The Mail Moment."

"Two-thirds of all consumers do not expect to receive personal mail, but when they do, it makes their day," it concluded. "This 'hope' keeps them coming back each day." Even in this age of technology, according to the survey, 55 percent of Americans said they looked forward to discovering what each day's mail might hold.
As Fallows points out, personal letters "account for less than 1 percent of the 100 billion pieces of first-class mail that the Postal Service handles each year."

So here's a suggestion: Make someone's day, three or four days from today, by sitting down and writing a letter.

Link: "Why the Internet Isn't the Death of the Post Office"

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